G-. Once a product is added, you can add additional account IDs for each Launch environment. It is recommended to send data in the development or staging environments to a different account ID to keep the data within the Google product clean of test/QA data.
auto. You should only use this to limit the cookie to a subdomain.
user_id. Be sure to have a user ID view enabled on the property.
_gaURL parameter in links on the page to other domains with the visitor's Google Analytics ID and an expiration timestamp. Learn more about cross domain tracking.
_gaparameter will have it parsed and the visitor's ID will be set for the current domain. If you only have a single domain, you can disable this without any loss of traffic. If you have multiple domains you want to track visitors across, this should be enabled. If any domains are entered in the "Domains" field, this will automatically be enabled and cannot be disabled. If a data element is used, it should return a boolean
_gaparameter added to the URL. If this setting is enabled, those forms will decorate the URL with the
_gaparameter upon form submission. If a data element is used, it should return a boolean
account_type, it can then be used within Google Marketing Cloud and Google Ads. You can learn more about setting custom dimensions for Universal Analytics via gtag in Google's documentation.
account_typedata element into
dimension1on actions that are mapped. Learn more on when to map custom data fields.
https://www.google-analytics.com/gtm/js?id=GTM-XXXXreturns a 404 and blocks further requests. Unfortunately, this is a limitation of the core gtag library.
_gcl_awfirst party cookie. This allows visitors to be tracked to the conversion event. It is recommended to enable this, but if you need to prevent first party cookies from being set by Google Ads, you should disable this feature.
page_pathvalues if you want to change the page's title that you would see in the reports.
...button at the top right of the extension configuration screen), selecting the previous revision, and clicking the "Use these changes" button.
dataLayer, but Acronym recommends that this should be changed to something else as
❤is currently not an acceptable name!)
gtag. It is not recommended to change this unless you have an existing variable named
dataLayervariable, and accounts are all initialized. No page view, event, or set commands have happened at this point, but all of the accounts are available. Your custom code will have access to the
gtagfunction and the
dataLayerarray. Any returned value will be ignored.